Why are more and more men having Botox®?
De Morgen, 15 December 2023
De Morgen on the rise of Botox® among men: why men opt for it, which areas they have treated and how the approach differs.

De Morgen looked into why more and more men are opting for Botox®, also known abroad as 'Brotox'. The doctors at Clinique Dermatologie Gent are seeing this increase in their own practice too. Possible explanations include the wish to feel better and look less tired, the influence of social media and a fading taboo. Preventive treatment is also gaining ground.
In men, it mainly concerns the frown lines, the forehead and crow's feet, with the frown as the most popular area. The product is the same as for women, but the approach differs: men usually want a subtle result, and the doctor takes into account a different facial anatomy and often deeper wrinkles.
Key advice
Discuss in advance which result you want: subtle or pronounced.
A good doctor takes into account the differences between a male and a female face.
Want to know more? Read about Botox® and muscle relaxants at Clinique Dermatologie Gent.